Kathleen Wilson, Realtor ®
Prudenital California Realty
10240 San Pablo Avenue, El Cerrito 94530
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Kathleen's Marketing Plan
- To get you where you want to go on time
- Maximize the exposure of your property
- Position your house in the market at its most competitive
- To provide convenience and ease to you
- To treat your home as if it were mine in its preparation and during negotiation
- MLS, sign, open houses and a lockbox
- Internet presence on realtor.com, sfgate.com (SF Chronicle), aol.com, etc.
- Office tour (potentially for 3 offices: El Cerrito, Berkeley, El Sobrante) and brokers' tour
- Ads in Open Home Guides in SF Chronicle, Contra Costa Times, and/or Hill newspapers
- Sketch or photo of property in local papers through Prudential block ad
- Either a drawing or food for Broker's Open House
- Personalized flyer with photos or a sketch
- 300 + just listed postcards to larger area around the home
- What About My Marketing Differentiates Me?
- Free staging consultation
- Free professional photographer
- Free handyman for a day to help you move and/or prepare your home
- Free artist's rendering of your home for marketing purposes
- Sunday and Saturday open houses
- My track record: I've sold every listing I've ever had by the date I set to accept offers
- As needed, flyer delivery service to local agents as well as agents in more distant areas
- Prudential advantage: highlight your home in Prudential's block ads in major newspapers, market to over 200 agents in four area Prudential offices (El Cerrito, Berkeley, El Sobrante, Piedmont/Claremont), #1 real estate company in East Bay, Prudential intranet that thousands of buyers access daily
- 50 to 200 open house invitations to neighbors
- Guarantee of satisfaction: you can cancel our agreement within 24 hours if for any reason I don't provide satisfaction or if you think someone will do a better job
- As needed, personally walk the neighborhood and invite neighbors to open house
- Consistent communication: my goal is to never have you call me
- My team: a marketing coordinator (available only to agents with $5 million or more in production), an escrow coordinator, professional stager, photographer, and handyman
- Market home on Craig's List with multiple pictures and link to my personal website
- Highlight your home as a featured property on my personal website with a custom virtual tour of the home
- As needed, customized ads in local papers with artist's rendering of your home
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